Economics Chapter 7 Section 4 Guided Reading and Review Answers

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100 Ways to Say It in Business English. Andrew D. Miles (2010)
250 Ways to Say It in Business English. Andrew D. Miles (2010)

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100 Ways to say it in business English is for people who want a quick guide on what to say in common situations. Five examples have been written for each function to give readers the opportunity to find the phrase that suits their needs best.

�250 Ways to Say It in Business English� - �� , �� . �� , �� . �250 �� - �� , �� . � �� , �� , �� .
250 Ways to Say It in Business English is for people who want a quick guide on what to say in common situations. Five examples have been written for each function to give readers the opportunity to find the phrase that suits their needs best. The last thirty-three examples refer exclusively to tele�phoning. Language learners might consider printing and keeping the list near the phone so they can browse through it when they know an international call is coming. All in all, a choice of one thousand two hundred and fifty phrases that, I hope, can help you speak business English more effectively.

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English for Work. Everyday Business English. Badger Ian (2003) [Longman]

The books in this series present and practice spoken English and practical writing for everyday communication; they feature key words and expressions which help you in a wide range of work situations. The target language is introduced through short dialogues and texts, and developed in language notes and practice exercises.

English for Work. Everyday Business English (2003)

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Market Leader. Upper Intermediate

Market Leader reflects the fast-changing world of business with thoroughly updated material from authentic sources such as the Financial Times. The new edition retains the dynamic and effective approach that has made this course so successful in business English classes worldwide.
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Market Leader. New edition. Upper Intermediate Business English Course book . David Cotton, David Falvey, Simon Kent (2006)
Market Leader. New edition. Upper Intermediate Business English Practice file . John Rogers (2006)

Market Leader. 3rd edition. Upper Intermediate Business English Course book . David Cotton, David Falvey, Simon Kent (2011)
Market Leader. 3rd edition. Upper Intermediate Business English Practice file . John Rogers (2011)
Market Leader. Upper Intermediate Business English Teacher's book. �� New edition & 3rd edition. David Heitler, Bill Mascull
Audio. �� New edition & 3rd edition.

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�� : �� . �� .�., �� .�., �� .�., �� .�. (2005)

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Contents
�� 10
Unit 1. Labour Relations 12
A. Preliminary discussion 12
B. Pre-reading exercises 12
� Reading 12
Collective Bargaining 12
D. Vocabulary 15
E. Make a summary of the text 18
F. Grammar notes 18
The Infinitive 18
Owners Can't Ignore Union 20
G. Speak up 22
H. Reading the English newspaper 22
United Talks Break off 22
I. Reading the Russian newspaper 24
�� 24
J. Translation 27
�� 27
�. Case study 28
More Vulnerable 28
Unit 2. Production and Costs 30
A. Preliminary discussion 30
B. Pre-reading exercises 30
C. Reading 30
Production and Costs 30
D. Vocabulary 34
E. Make a summary of the text 36
F. Grammar notes 36
'One' and Tt' 36
G. Speak up 38
H. Reading the English newspaper 38
The Benefits of Being Small: Balancing Economies of Scale Against
the Advantages of Intimacy Is a Delicate Task 38
I. Reading the Russian newspaper 41
�� 41
J. Translation 44
�� 44
�. Speech practice 45
This Manufacturer Isn't Moving to China 45
Unit 3. Urgent Problems of Marketing 48
A. Preliminary discussion 48
B. Pre-reading exercises 48
C. Reading 48
Evolution of Modern Marketing 48
D. Vocabulary 51
E. Make a summary of the text 54
F. Grammar notes 54
The Passive 54
G. Speak up 57
H. Reading the English newspaper 57
Rebranding HealthSouth? 57
I. Reading the Russian newspaper 61
�� 61
J. Translation 63
�� 63
�. Case study 64
Case 1. Examples of Rebranding 64
Case 2. Coca-Cola to Rebrand "Diet" Fizzy Drinks 64
Unit 4. Economic Development and Cultural Diversities 65
A. Preliminary discussion 65
B. Pre-reading exercises 65
C. Reading 65
Culture in Economic Performance 66
D. Vocabulary 69
E. Comprehension 70
F. Grammar notes 70
Modal Verbs: Can (Could), May (Might), Must (Have to), Be to,
Should 70
Understanding Culture 73
Compound Nouns 75
G. Discussion 76
H. Make a summary of the text 76
I. Reading the English newspaper 76
You Are Talking to Me 77
J. Reading the Russian article 79
�� : ��
� �� 80
�. Speak up 81
The Other Customs Barrier. Cultural Research Avoids Business
Blunder 82
Unit 5. Business Ethics 84
A. Preliminary discussion 84
B. Pre-reading exercises 84
� Reading 84
Business Ethics 85
D. Vocabulary 88
E. Speak up 89
F. Grammar notes 89
Ellipsis 89
What Happened to Japanese Business Ethics? 90
G. Reading the English newspaper 91
Big Oil's Dirty Secrets 92
H. Reading the Russian article 95
�� 95
I. Case study 98
A Nation of Cheaters 98
J. Speak up 100
Unit 6. Accounting 102
A. Preliminary discussion 102
B. Pre-reading exercises 102
� Reading , 102
True and Fair Is not Hard and Fast 103
D. Vocabulary 106
E. Make a summary of the text 109
F. Grammar notes 109
The Participle 109
Try Revolution, not Evolution Ill
G. Speak up 112
H. Reading the English newspaper 112
Spring Fever 112
I. Reading the Russian newspaper 115
�� 115
J. Translation 117
�� 117
�. Case study 118
Unit 7. Banking 119
A. Preliminary discussion 119
B. Pre-reading exercises 119
� Reading 119
Recent Developments in Money and Banking 120
D. Vocabulary 122
E. Make a summary of the text 125
F. Grammar notes 125
Participles as Conjunctions and Prepositions 125
The '-ing' Form 125
Deutsche Bank Sees Signs of an Upturn 128
G. Speak up 129
H. Reading the English newspaper 129
Bad Debts and More Bad News 129
I. Reading the Russian newspaper 132
MasterCard �� . 132
J. Translation 134
�� 134
�. Case study 135
What about Us? 135
Unit 8. Financial Markets and Investments 137
A. Preliminary discussion ., 137
B. Pre-reading exercises 137
C.Reading. 137
America's Financial Markets 138
D. Vocabulary 140
E. Make a summary of the text 142
F. Grammar notes 142
Sentences of Real and Unreal Condition 142
G. Speak up 144
H. Reading the English newspaper 145
In Search of Those Elusive Returns 145
I. Translation 149
J. Reading the Russian newspaper 150
�� 150
�. Case study 152
Guilford Shares Gain 24 Percent 152
Unit 9. The Role of Government 154
A. Preliminary discussion 154
B. Pre-reading exercises 154
C.Reading 154
What Role Should the State Play in the Economy? 155
D. Vocabulary 157
E. Make a summary of the text 159
F. Grammar notes 159
Mixed Conditionals 159
G. Reading the English newspaper 161
Carving Up the Scraps of Power 161
H. Reading the Russian newspaper 163
�� . �� 163
I. Speak up 165
J. Case study 167
How Government Can Affect Market 167
Unit 10. Monetary and Fiscal Policy 170
A. Preliminary discussion 170
B. Pre-reading exercises 170
C. Reading 170
Effectiveness of Monetary Policy 171
D. Vocabulary 174
E. Make a summary of the text 177
F. Grammar notes 177
The Gerund 177
Bank of Japan Eases Monetary Policy 179
G. Speak up 180
H. Reading the English newspaper 180
Restoring the Fiscal Option 180
I. Reading the Russian newspaper 183
�� , �� 183
J. Translation , 185
�� -�� 185
�. Case study 186
Fears Grow That US Economy Faces Deflation 186
Unit 11. Globalization 188
A. Preliminary discussion 188
B. Pre-reading exercises 188
� Reading 188
There Is an Alternative to Globalization: It's Localization � a Global
Manifesto 189
D. Vocabulary 192
E. Make a summary of the text 194
F. Grammar notes 194
Inversion 194
G. Speak up 197
H. Reading the English newspaper 197
War and Terrorism Put Globalization at Risk 197
I. Reading the Russian newspaper 200
��
�� 200
J. Translation 202
�. Case study 203
Unit 12. Economics and Ecology 205
A. Preliminary discussion 205
B. Pre-reading exercises 205
� Reading 205
Global Problems Need Global Solutions 205
D. Vocabulary 209
E. Make a summary of the text 211
F. Grammar notes 211
Causative 211
G. Speak up 213
H. Reading the English newspaper 214
Atmospheric Pressure 214
I. Reading the Russian newspaper 217
�� , �� 217
J. Translation 219
�� 219
�. Case study 220
The Importance of Error in Ecology 220
Unit 13. Russia in the World Economy 222
A. Preliminary discussion 222
B. Pre-reading exercises 222
C.Reading 222
Russia in the World Economy: What Role and What Strategies? 223
D. Vocabulary 226
E. Make a summary of the text 228
F. Grammar notes 228
Reported Speech 228
G. Speak up 231
H. Reading the English newspaper 233
Russia & the WTO: Crunch Time 233
I. Reading the Russian newspaper 237
�� 237
J. Case study 240
Dark Skies to the East 240
Unit 14. International Trade 242
A. Preliminary discussion 242
B. Pre-reading exercises 242
� Reading 242
International Specialization 243
D. Vocabulary 246
E. Make a summary of the text 249
F. Grammar revision 249
China Drops Trade Barriers 249
�� 251
G. Reading the English newspaper 254
EU Scores in Trade War with US 254
H. Reading the Russian article 257
�� 257
I. Speak up 260
US Launches GM-trade War 260
Appendix A. Tests 263
Unit 1. Labour Relations ., 263
Hershey Workers Walk off Job 263
Unit 2. Production and Costs 265
Boeing Wins $ 4.5 � Sale 265
Unit 3. Urgent Problems of Marketing 267
GM Leads Strong April Sales 267
Unit 4. Economic Development and Cultural Diversities 269
Diversity, Human Rights and Peace (Culture Watch) 269
Unit 5. Business Ethics 272
Choosing Business Gifts 272
Unit 6. Accounting 274
Kmart May Restate Results 274
Unit 7. Banking. 276
Bank One Tops 1Q Target 276
Unit 8. Financial Markets and Investments 278
Steel's Red-Hot Resurgence 278
Unit 9. The Role of Government 281
Airline Relief Debated 281
Unit 10. Monetary and Fiscal Policy 283
A Patchwork Recovery 283
Unit 11. Globalisation 285
G7 Sees Global Recovery 286
Unit 12. Economics and Ecology 288
Turning Trash into Cash 288
Unit 13. Russia in the World Economy 290
Russian Guru Upbeat on Economy 290
Unit 14. International Trade 292
Bush Imposes Canadian Lumber Tariffs 292
Appendix B. List of websites 295
Appendix � 297
References 297
Dictionaries 300

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�� : ��. �� . ��. �� .�. (book+audio) (2008)
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CONTENTS
�� 6
Chapter ONE. MASTERING ECONOMICS
Unit 1. Reading and Translation Practice 7
BASICS OF ECONOMICS 7
Unit 2. Listening 13
APPLYING FOR A JOB 13
Unit 3. Reading Comprehension 16
ECONOMIC INTERDEPENDENCE AND INTERNATIONAL TRADE 16
Unit 4. Discussion 21
Chapter TWO. DOING BUSINESS
Unit 1 Reading and Translation Practice 24
TYPES OF BUSINESSES .24
Unit 2. Listening 31
FINDING OUT ABOUT COMPANY PROFILE 31
Unit 3. Reading Comprehension 33
CORPORATE COMBINATIONS IN THE USA 33
Unit 4. Discussion .....40
Chapter THREE. RESEARCHING THE MARKET
Unit 1 Reading and Translation Practice 43
MARKET STRUCTURE 49
Unit 2. Listening 49
BREAKING INTO NEW MARKETS. 49
Unit3. Reading Comprehension 52
COMPETITION AND MARKET CONDITIONS 52
Unit 4. Discussion 59
Chapter FOUR. MARKETING
Unit 1 Reading and Translation Practice 62
ESSENTIALS OF MARKETING 62
Unit 2. Listening 69
MARKETING MIX IN ACTION 69
Unit 3. Reading Comprehension 71
MARKETING MANAGEMENT STRATEGIES 71
Unit 4. Discussion 77
Chapter FIVE. PRICING
Unit 1 Reading and Translation Practice 80
PRICING POLICY 80
Unit 2. Listening 87
PRICING STRATEGY AND COSTING 87
Unit3. Reading Comprehension 92
DEMAND, SUPPLY AND MARKET EQUILIBRIUM 92
Unit 4. Discussion 98
Chapter SIX. ADVERTISING
Unit 1.Reading and Translation Practice 102
GOALS OF ADVERTISING 102
Unit 2. Listening 109
RUNNING AN ADVERTISING CAMPAIGN 109
Unit 3. Reading Comprehension 112
ADVERTISING MEDIA 112
Unit 4. Discussion 119
Chapter SEVEN. PROMOTION
Unit 1. Reading and Translation Practice 123
SALES PROMOTION 123
Unit 2. Listening 130
DISCUSSING A PROMOTIONAL CAMPAIGN 130
Unit 3. Reading Comprehension 133
DISTRIBUTION AND SALES 133
Unit 4. Discussion . 140
PERSONAL SELLING 140
Chapter EIGHT. FINANCING THE BUSINESS
Unit 1 Reading and Translation Practice 144
THE FINANCIAL OBJECTIVES OF THE BUSINESS 144
Unit 2. Listening 151
PLANNING A NEW BUSINESS 151
Unit 3. Reading Comprehension 154
THE FINANCIAL CONTROL OF THE BUSINESS 154
Unit 4. Discussion 161
Chapter NINE. MONEY AND THE BANKING SYSTEM
Unit 1 Reading and Translation Practice 167
THE FUNCTIONS OF MONEY . 167
Unit 2. Listening 175
THE HISTORY OF AMERICAN MONEY AND BANKING ..175
Unit 3. Reading Comprehension 180
TYPES OF FINANCIAL OPERATIONS 180
Unit 4. Discussion , 188
Chapter TEN. BUSINESS SUCCESS STORIES OF ALL TIME
Unit 1. Reading and Translation Practice 194
BILL GATES AND MICROSOFT CORPORATION 194
Unit 2. Listening 201
MARY KAY ASH AND WALT DISNEY 201
Unit 3. Reading Comprehension 205
JOHN D. ROCKEFELLER AND HENRY FORD 206
Unit 4. Discussion 214
Keys to Exercises 219
Glossary. 270
�� 312

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�� . English for students of Economics. ��. ��. �� .�., �� .�., �� .�., �� .�. (2012)
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�� ...................................................................6
UNIT 1 ....................................................................8
Grammar: Present Simple; Much/Many/A lot of; Little/Few/Some/Any/No; There is (are) / It is
Reading: Jobs
UNIT 2 .................................................................................16
Grammar: Present Simple vs Present Continuous; It takes; Possessive Case
Reading: A working day of a Sales Manager
UNIT 3 ................................................................................24
Grammar: Past Simple, Past Continuous
Reading: The History of the Ford Motor Company
Consolidation Units 1-3 ...........................................................32
UNIT 4 ..................................................................................34
Grammar: Present Perfect, Past Simple
Reading: Travelling on Business.
UNIT 5 .................................................................................43
Grammar: Present Perfect Continuous
Reading: E-commerce
UNIT 6 ................................................................................. 52
Grammar: Modal Verbs
Reading: The Work of a Sales Manager
Consolidation Units 4-6 ..........................................................61
UNIT 7 ................................................................................. 63
Grammar: Comparisons, Past Perfect
Reading: Hospitality Industry
UNIT 8 ................................................................................. 71
Grammar: Future Forms
Reading: Starting your own business ......3
��
Consolidation Units 7-8 ........................................................... 78
UNIT 9 .................................................................................80
Grammar: Reported Speech, Past Perfect
Reading: Participating in International Exhibitions
UNIT 10 ................................................................................88
Grammar: Passive Voice
Reading: Advertising
Consolidation Units 9-10 ........................................................95
UNIT 11 ................................................................................ 97
Grammar: Passive Voice, Infinitive
Reading: Business Ethics
UNIT 12 .............................................................................. 106
Grammar: Gerund, Participles
Reading: Negotiations
Consolidation Units 11-12 ...................................................... 114
UNIT 13 ............................................................................... 116
Grammar:
Complex Object, Complex Subject, So/Such
Reading: Interpersonal Conflict and Effective Communication
UNIT 14 ..............................................................................124
Grammar: Conditionals
Reading: Legal Aspects of Business
Consolidation Units 13-14 ...................................................... 131
Resource File ........................................................................ 133
Text Bank ............................................................................ 140
Vocabulary ........................................................................... 148
Grammar Reference .............................................................. 156
1. Verb to be ........................................................................... 156
2. Present Continuous ........................................................... 156
3. Present Simple ................................................................... 158
4. Present Simple vs Present Continuous ................................ 160
5. Past Simple ........................................................................ 162
6. Past Continuous ................................................................ 164
7. Past Simple vs Past Continuous .......................................... 166
8. Present Perfect Simple ....................................................... 167
9. Present Perfect Simple vs Past Simple ................................ 171
10. Present Perfect Continuous .............................................. 174
11. Present Perfect Continuous vs Present Perfect Simple ....... 175
12. Past Perfect ...................................................................... 177
13. Future Forms ................................................................... 179
14. Revision of Tenses ............................................................ 185
15. Modal Verbs (Basic Rules) ................................................ 186
16. Questions in Different Tenses. Revision ............................ 193
17. Reported Speech .............................................................. 200
18. There (is) and It (is) ......................................................... 205
19. Used to + V ..................................................................... 207
20. Conditionals .................................................................... 208
21. Passive Voice .................................................................... 213
22. Complex Subject .............................................................. 218
23. Gerund ............................................................................ 220
24. Verbs + Infinitive ............................................................. 222
25. Participles ........................................................................ 225
26. Complex Object ............................................................... 227
27. Articles ............................................................................ 228
28. Pronouns ......................................................................... 235
29. Some, Any, No ................................................................ 237
30. Compound Pronouns ....................................................... 239
31. Much, Many, Little, Few, a Lot (of) ................................. 241
32. Adjectives and Adverbs ..................................................... 244
33. Comparisons .................................................................... 245
34. Other and Another ........................................................... 250
35. Noun + Noun .................................................................. 252
36. So and Such .....................................................................
254 37. Enough and Too .............................................................. 256
38. Relative Clauses ............................................................... 257
39. Prepositions ..................................................................... 263
40. Irregular Verbs .................................................................. 267
41. Word-Formation .............................................................. 270
42. Abbreviation List ............................................................. 271

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�� : �� . �� .�., �� .�., �� . �. (2014)

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CONTENTS
Introduction 5
PART I. Material for Speaking 8
Unit 1. My Speciality is �Economics� 12
Unit 2. Economics 22
Unit 3. Forms of Organizing Business 33
Unit 4. The Sole Proprietor 41
Unit 5. The Business Partnership 49
Unit 6. Large Corporations 58
Unit 7. Management 66
Unit 8. Marketing 76
Unit 9. Accounting 83
Unit 10. Market 90
Unit 11. Banks and Finance 99
Unit 12. Tax System of Russia 109
Unit 13. Computers 118
PART II. Material for Reading 125
Text I. The Development of an American Economy 125
Text II. Russian Economy 126
Text III. The Sole Proprietor 128
Text IV. The Partnership 129
Text V. The Joint-stock Company 130
Text VI. The Private Company and the Public Company 131
Text VII. The Job of Management 132
Text VIII. Management: Functions 133
Text IX. Promotion 135
Text X. Accounting in Russia 136
Text XL Risks of Business 138
Text XII. Banking System in Russia 139
Text XIII. Taxation 140
Text XIV Computer in Marketing Research 141
PART III. Texts for Supplementary Reading 143
Text I. The Economic System of the United States 146
Text II. From the History of Europe Economy 148
Text III. From the History of Russian Economy 150
Text IV. Pricing 152
TextV. Costs 154
Text VI. Investment 155
Text VII. Advantages and Disadvantages
of Corporations 157
Text VIII. Decision Making is a Key
to Management Success 158
Text IX. The Manager's Role 161
Text X. Marketing Strategy 163
Text XL Understanding Individual Markets: Demand and Supply 165
Text XII. Government's Role in the Economy 167
Text XIII. Applying for a Job 169
Text XIV The Problems of Environment 171
Text XV Protecting the Environment 172
APPENDIX
Business Letters 174
Job application 177
Contract 179
�� 184
�� 192
�� 201
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�� 231
��
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��-�� 237
LITERATURE 295

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The Economics Book: Big Ideas Simply Explained [DK] (2012)

The Economics Book clearly and simply explains more than one hundred groundbreaking ideas in economics, from the earliest experiences of trade to global economic crises.
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Using easy-to-follow graphics and artworks, succinct quotations, and thoroughly accessible text, The Economics Book makes abstract concepts of money and trade concrete.
The Economics Book includes innovative ideas from the history of economics, from Thomas Aquinas' rules of markets and morality to Jeffrey Sachs' theories on international debt relief. Learn about the earliest ideas in economics, such as property rights and the function of money, and progress to present-day economic thought, from explanations on economic bubbles to the relationship between economics and the environment.
The Economics Book includes:
- More than 100 key ideas and principles in economic thought, from antiquity to present day
- Brief biographies and context boxes to give the full historical context of each idea
- A reference section with a glossary of economic terms and a directory of economic thinkers
The clear and concise summaries, graphics, and quotations in The Economics Book will help even the complete novice understand the fascinating world of economic thought.

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The Business Book: Big Ideas Simply Explained [DK] (2014)

Packed with innovative graphics and simple explanations of business concepts, from managing risk and alternative business models to effective leadership and thinking outside the box, The Business Book covers every facet of business management.
Big ideas make great business thinkers and leaders. From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for college students, would-be entrepreneurs, or anyone interested in how business works.

The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce you to the work of great commercial thinkers, leaders, and gurus from Henry Ford to Steve Jobs, and to topics spanning from start-ups to ethics.

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Business English
�� . �� : ��. �� .�. (1997)

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Introduction.
Meeting an English businessman.
Speak with Englishmen!
The Russian hotel.
At the restaurant.
Small talk.
Making an appointment.
Business.
A business talk.
Details.
Contract.
Fax messages.
Telephoning.
Travelling.
Passports.
Luggage and customs.
Meetings.
Hotel in London.
Training programme.
Trade finance.
Banking.
The Bank of England.
The underground.
The buses.
Changing money.
Hotel services.
Madame Tussaud's.
Accounting.
Balance sheets.
Taxes.
Value added tax (VAT).
Shopping.
Entertainments.
The British pub.
Greenwich and the Thames.
Business contacts.
At the office.
The goods to be bought.
Ordering the devices.
Prices.
Contracts in foreign trade.
London taxis.
London and the City.
Driving a car.
Windsor and Eton.
Payments in international trade.
Problems settled.
Mass media.
Financial news.
A visit to Oxford.
Good-bye to London.
English-Russian Vocabulary.
English-Russian phrases on business.

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�� : ��, �� (�� ) (2005). �� ̸��-��

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4. �� 28
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6. �� 46
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8. � �� 62
III ��
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10. �� 80
11. �� 90
12. �� 98
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�� "��" � "��" / English for students of animal husbandry and veterinary medicine. �� .�.

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Magazines
Harvard Business Review Magazine - January-February 2018 (The Culture Factor)

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Description of the issue:
The January/February 2018 issue contains a Spotlight section entitled "Leading Culture." This issue features the following articles: " "Sorry" Is Not Enough," Negative Feedback Rarely Leads to Improvement," "The Chairman of Ryohin Keikaku on Charting Muji's Global Expansion," "The Leader's Guide to Corporate Culture," "Ads that Don't Overstep," "Can MOOCs Solve Your Training Problem?" "The New CEO Activists," "How to Hire," "Finding Your Company's Second Act," "Artificial Intelligence for the Real World," "More Than a Paycheck," "Inclusive Growth: Profitable Strategies for Tackling Poverty and Inequality," "The Case for Plain-Language Contracts," "The Best Leaders Are Great Teachers," "HBR Case Study: Are Our Customer Liaisons Helping or Hurting?" and "Life's Work: An Interview with John Adams."

Description of the magazine:
Harvard Business Review publishes new and authoritative ideas for improving the practice of management. Written by leading business thinkers and executives, HBR gives readers a first look at cutting-edge ideas and their real-world applications in areas like strategy, leadership, marketing, team management, and professional development. Each monthly issue presents groundbreaking research, analysis of the forces shaping the business agenda, and proven best practices designed to help individuals and organizations lead, manage, and compete more effectively and with greater purpose.

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English Library ☆ ��

#englishmap #business@englishmap #business

�� .�. �� . Business communication: �� (2002 djvu) + (2012 pdf)

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�� 3
�� I. �� (BUSINESS CORRESPONDENCE) 5
�� 1. �� (Letter Structure) 5
1.1. ��, �� (Letter Head / Sender's Address) 8
1.2. �� (Reference) 11
1.3. �� (Date) 12
1.4. �� (Special Mailing Indication) 12
1.5. �� (Confidential) 13
1.6. �� (Inside Address) 13
1.7. �� (For the Attention of) 15
1.8. �� (Salutation) 15
1.9. �� (Subject) 16
1.10. �� (Body of the Letter) 16
1.11. �� (Close) 16
1.12. �� (Signature) 17
1.13. �� (Initials of Persons in Charge) 17
1.14. �� (Enclosures) 18
1.15. �� (Copies) 18
1.16. �� (PostScript = P. S.) 18
�� 2. �� (Letter's Contents and Style) 20
2.1. �� (Letter Size) 20
2.2. �� (Letter Composition) 22
2.3. �� (Language and Style) 23
�� 3. �� (Types of Letters) 26
3.1. �� (Enquiries) 26
3.2. �� (Replies) 28
3.3. �� (Orders) 32
3.4. �� (Complaints) 35
3.5. �� (Credit) 41
3.6. �� (Banking Correspondence) 49
3.7. �� (Transportation / Shipping) 53
3.8. �� (Miscellaneous Correspondence) 57
�� 4. �� (Fax and E-mail) 68
4.1. �� (Fax) 68
4.2. �� (E-mail) 71
�� 5. �� (Helpful Expressions in Business Correspondence) 76
5.1. �� (Requests) 76
5.2. �� (Expressing Information) 77
5.3. �� (Expressing Hope) 78
5.4. �� (Gratitude) 78
5.5. �� (Apologies) 79
5.6. �� (Expressing Dissatisfaction) 79
5.7. �� (Responding Questions and Proposals) 80
�� II. �� (JOB APPLICATION) 81
�� 1. �� (Resume) 81
�� 2. �� (Cover Letter) 95
�� III. �� (PRESENTATIONS AND SPEECHES) 103
�� (Introduction) 103
�� 1. �� (Types of Presentations and Speeches) 105
1.1. �� (Interview and Introductions) 105
1.2. �� (Problem-Solution Speech) 108
1.3. �� (Explaining Visuals) 114
1.4. ��, �� (Definition Speech) 127
1.5. �� (Speech From Your Area of Studies) 130
1.6. ��-�� (Summary Speech) 134
1.7. �� (Final Speech From Your Major Area of Study) 139
�� 2. �� (Phrases Used to Make Conversational Moves) 143
�� IV. �� (TELEPHONE CONVERSATIONS AND NEGOTIATIONS) 143
�� 1. �� (Telephone Conversations) 158
1.1. �� (Preparing for a Phone Conversation) 159
1.2. �� (Receiving Phone Calls).. 160
1.3. �� (Taking and Leaving Messages) 161
1.4. �� (Asking for Repetition) 164
1.5 �� (Leaving a Message on an Answering Machine) 165
1.6. �� (Choice of Style in a Telephone Conversation) 166
1.7 �� (Helpful Expressions for Telephone) 169
�� 2. �� (Negotiations) 174
�� V. ��-�� (BUSINESS COMMUNICATION INACTION) 187
�� 1. �� (What vou Need for Success in Business) 187
1.1. �� (Be Positive) 187
1.2. �� (Be Thoughtful) 189
1.3. �� (Be a Team Player) 194
1.4. �� (Be Interested) 198
1.5. �� (Be Organized) 201
1.6. �� (Be Punctual) 204
1.7. �� (Be Prepared) 209
1.8. �� (Be Polite) 212
1.9. �� (Be Patient) 216
1.10. �� (Be Lovaf) 219
�� 2. �� (Making Decisions in Business) 223
2.1. �� (Johnson & Johnson Inc.) 223
2.2. �� (Lew Strauss & Co.) 231
2.3. ��
(Airbus Industrie and Boeing Co.) 240
�� (REFERENCES) 250

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English Library ☆ ��

#englishmap #countries@englishmap #books@englishmap #USA #business@englishmap

Books about cities and countries
Best countries. Defining Success and Leadership in The Twenty-First Century
By John Gerzema and David Reibstein
Foreword by Sir Martin Sorrell

Interviews with thought leaders, case studies, infographics and more.

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English Library ☆ ��

#englishmap #magazines@englishmap #Learnhotenglish #business@englishmap

Magazines
Learn Hot English - Issue 191 (How to negotiate in English) - April 2018 (pdf+audio)

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This month: How to negotiate in English. Find out how to respond to a proposal and get the best deal possible. Plus, 12 useful words and expressions for talking about drinks, 10 expressions for describing �stupid� people, 6 useful expressions for talking about the phone, idioms, phrasal verbs... plus:
� The environment � edible plates.
� Business � team building.
� Speaking � making small talk.
� Grammar � the present perfect with �since� and �for�.
� Business skills � negotiation quotes.
� Social English � the wedding.
� Cinema � famous film scenes.
� Literature � Alice in Wonderland.
� Celebrities � Helena Bonham Carter.
� Travel � Oxford.
� Animals � whales.
� Food � spaghetti recipe.
� Accents � the Dutch English accent.
� History � La Sagrada Familia.
� Language � portmanteau.

AND LOTS, LOTS MORE!

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English Library ☆ ��

#englishmap #books@englishmap #business@englishmap #business

The Harvard Business Review Entrepreneur's Handbook: Everything You Need to Launch and Grow Your New Business (2018). Harvard Business Review

The one primer you need to develop your entrepreneurial skills.
Lihat lagi
Whether you're imagining your new business to be the next big thing in Silicon Valley, a pivotal B2B provider, or an anchor in your local community, the HBR Entrepreneur's Handbook is your essential resource for getting your company off the ground.
Starting an independent new business is rife with both opportunity and risk. And as an entrepreneur, you're the one in charge: your actions can make or break your business. You need to know the tried-and-true fundamentals--from writing a business plan to getting your first loan. You also need to know the latest thinking on how to create an irresistible pitch deck, mitigate risk through experimentation, and develop unique opportunities through business model innovation.
The HBR Entrepreneur's Handbook addresses these challenges and more with practical advice and wisdom from Harvard Business Review's archive. Keep this comprehensive guide with you throughout your startup's life--and increase your business's odds for success.
In the HBR Entrepreneur's Handbook you'll find:
- Step-by-step guidance through the entrepreneurial process
- Concise explanations of the latest research and thinking on entrepreneurship from Harvard Business Review contributors such as Marc Andreessen and Reid Hoffman
- Time-honed best practices
- Stories of real companies, from Airbnb to eBay
You'll learn:
- Which skills and characteristics make for the best entrepreneurs
- How to gauge potential opportunities
- The basics of business models and competitive strategy
- How to test your assumptions--before you build a whole business
- How to select the right legal structure for your company
- How to navigate funding options, from venture capital and angel investors to accelerators and crowdfunding
- How to develop sales and marketing programs for your venture
- What entrepreneurial leaders must do to build culture and set direction as the business keeps growing

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English Library ☆ ��

#englishmap #reading@englishmap #books@englishmap #business@englishmap #conversation

Effective Difficult Conversations: A Step-by-Step Guide. Catherine Soehner, Ann Darling

Table of contents:
Lihat lagi
Acknowledgments
Introduction
Chapter 1 Difficult Conversations Defined
Chapter 2 Getting Clear
Chapter 3 Gathering Resources
Chapter 4 Clarifying the Message
Chapter 5 During the Conversation
Chapter 6 You're Not Finished Until You Write It Up
Chapter 7 Keep Up the Good Work
Chapter 8 Coworkers
Chapter 9 A Brief Note about Change Management
Chapter 10 Managing Up�How to Have Difficult Conversations with Your Boss
Conclusion
References
Index

In an information landscape where change is the status quo, difficult conversations come with the territory. Being a library leader means knowing how to confidently steer these conversations so that they lead to productive results instead of hurt feelings, resentment, or worse. Employees in a library will also encounter conflict, especially during times of change. Using a step-by-step process, this book walks readers through learning the skills to have effective difficult conversations that hold themselves and others accountable. Practice activities throughout the book will help readers feel prepared beforehand. After reading this book, library directors, managers, administrators, and team leaders will feel empowered to

proactively identify situations that require an intervention in order to avoid unnecessary complications or confrontations down the line;
prepare for and initiate a difficult conversation, balancing a clear message with compassion to successfully manage change or handle personnel issues;
diffuse volatile emotions by maintaining a calm, measured approach; and
follow up a difficult conversation in writing, keeping the lines of communication open to ensure a way forward.
Illustrated with real-world examples of both successful and unsuccessful difficult conversations, this book will serve as an important leadership tool for handling change and conflicts in the library workplace.

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English Library ☆ ��

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English for Accounting. Evan Frendo, Sean Mahoney (2007) [Oxford]

- �� "�� " - Oxford Express Series - �� .
Lihat lagi
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- The Express Series is ideal for students in employment, who want to communicate better in English. These short, intensive courses can be completed in 25-30 hours, so students make progress quickly. Titles in the Express Series can be used in a variety of ways: as stand-alone courses, for self-study using the interactive MultiROM, or alongside a coursEbook such as International Express.
- English for Accounting is an ideal short course for professionals who need to communicate with colleagues and clients about accounting and financial matters.
- English for Accounting is suitable for people working in accounting and finance who need English to communicate in a variety of situations with colleagues and business partners.
- Students learn the language and skills related to accounting, as well as techniques and strategies for achieving goals in meetings and presentations.
- Each unit of English for Accounting addresses a different area of accounting, such as financial statements, tax systems, and auditing. Dialogues, exercises, and authentic texts present the vocabulary, and give students an opportunity to practise language in context.

Key Features:
- Engaging topics, motivating role-plays, and a variety of exercises provide a framework for each specialist subject
- Tip boxes in each unit include key language points, useful phrases, and strategies
- STARTER section at the beginning of each unit has warm-up and awareness-raising activities
- OUTPUT sections at the end of each unit encourage discussion and reflection
- Answers, transcripts, tests, and a glossary of footballing terms at the back of the book
- Self-study material on the interactive MultiROM includes realistic listening extracts and interactive exercises for extra practice.

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English Library ☆ ��

#englishmap #business@englishmap #books@englishmap #business #presentations #businessenglish

English for Presentations. Marion Grussendor (2007) [Oxford]

- �� "�� " - Oxford Express Series - �� .
Lihat lagi
- English for Presentations - �� - �� , �� . �� 25-30 ��.
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- �� OUTPUT - � ��
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- The Express Series is ideal for students in employment, who want to communicate better in English. These short, intensive courses can be completed in 25-30 hours, so students make progress quickly. Titles in the Express Series can be used in a variety of ways: as stand-alone courses, for self-study using the interactive MultiROM, or alongside a coursEbook such as International Express.
- English for Presentations provides learners with the language and techniques to help them present effectively in English. English for Presentations has six units which cover the language and skills involved at each stage of a presentation. Other related topics are also addressed, such as dealing with nervousness and interacting with an audience. Each unit includes authentic excerpts from presentations with listening activities, gap-fills, and exercises to help students learn and practise specific expressions and structures.
Key Features:
- Engaging topics, motivating role-plays, and a variety of exercises provide a framework for each specialist subject
- Tip boxes in each unit include key language points, useful phrases, and strategies
- STARTER section at the beginning of each unit has warm-up and awareness-raising activities
- OUTPUT sections at the end of each unit encourage discussion and reflection
- Answers, transcripts, tests, and a glossary of footballing terms at the back of the book
- Self-study material on the interactive MultiROM includes realistic listening extracts and interactive exercises for extra practice.

� �� , �� .

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Economics Chapter 7 Section 4 Guided Reading and Review Answers

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Economics Chapter 7 Section 4 Guided Reading and Review Answers

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